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It is not rocket science, but a tool that is much smarter than your most sophisticated spreadsheet.

About MarketingOne®

versatile marketing software

Operational Excellence in Marketing Operations

Paragon's user-friendly marketing platform is versatile and streamlines processes saving you time and money. Continuously improved and updated to keep it up to scratch.

Versatile

MarketingOne is Paragon's own marketing software suite. A platform that has been tried and refined over the years. It is designed to be useful in many different types of businesses and applications. Users benefit from time and cost savings as it provides consistency across media channels and assets.

Modular

MarketingOne's modules enhance the efficiency of your marketing efforts, from planning and execution to evaluation.

The platform allows you to coordinate all your marketing materials nationally and internationally while allowing for local adaptations.

 

Collaboration

MarketingOne enables teamwork across the organisation with rapid responses to changing circumstances. It helps you to integrate all your communications while allowing you to modify and add processes according to the requirements of your business.

Insight, understanding and optimised operations

 

You gain transparency with centralised management insights into costs. And a vastly more effective marketing operation, as our multinational clients have found.

marketing one framework

Why opt for MarketingOne? Here's why:

  1. Campaign Control: This is your all-in-one marketing command center. It empowers you to strategize, implement, and fine-tune all your campaigns without breaking a sweat!
     

  2. Personalization Power: Create unique experiences for each customer with tailor-made messages that hit the bullseye and increase conversions.
     

  3. Insightful Analytics: Gain a better understanding of your customers with clear insights into their behaviors and track how your campaigns are performing.
     

  4. Smooth Integrations: It's a true team player, blending seamlessly with your existing CRM, email, and social platforms for a smooth transition.
     

  5. Smart Workflow Management: Make the most of your efforts with intelligent lead scoring and nurturing, keeping your focus on the most promising prospects.

The real game-changer?

MarketingOne comes fully equipped with a "state machine" workflow engine. In simple terms, this feature allows you to automate complex real-live processes with ease. It's like setting up a row of dominoes, where each action automatically triggers the next one, ensuring a smooth run from start to finish.

 

Whether you're a marketing newbie or a seasoned pro, MarketingOne is your ultimate tool to save time, minimize effort, and supercharge your marketing game. Ready to work marketing magic? Give MarketingOne a whirl!

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